Apple unveils the new 13- and 15‑inch MacBook Air with the powerful M3 chip

 

Apple unveils the new 13- and 15‑inch MacBook Air with the powerful M3 chip




The world’s most popular laptop is better than ever with even more performance, faster Wi-Fi, and support for up to two external displays — all in its strikingly thin and light design with up to 18 hours of battery life.




World’s Best Consumer Laptop for AI

With the transition to Apple silicon, every Mac is a great platform for AI. M3 includes a faster and more efficient 16-core Neural Engine, along with accelerators in the CPU and GPU to boost on-device machine learning, making MacBook Air the world’s best consumer laptop for AI. Leveraging this incredible AI performance, macOS delivers intelligent features that enhance productivity and creativity, so users can enable powerful camera features, real-time speech to text, translation, text predictions, visual understanding, accessibility features, and much more.

With a broad ecosystem of apps that deliver advanced AI features, users can do everything from checking their homework with AI Math Assistance in Goodnotes 6, to automatically enhancing photos in Pixelmator Pro. Combined with the unified memory architecture of Apple silicon, MacBook Air can also run optimised AI models, including large language models (LLMs) and diffusion models for image generation locally with great performance. In addition to on-device performance, MacBook Air supports cloud-based solutions, enabling users to run powerful productivity and creative apps that tap into the power of AI, such as Microsoft Copilot for Microsoft 365, Canva, and Adobe Firefly.

World’s Most Popular Laptop

More people choose MacBook Air over any other laptop, and M3 raises the bar yet again with its phenomenal combination of performance, portability, and capabilities users love:
  • Two perfect sizes in a super-portable design: With a durable aluminium enclosure that’s built to last, the 13- and 15‑inch MacBook Air have fantastic battery life, are incredibly light, and are less than half an inch thin, so users can work, play, or create from anywhere. The 13-inch model provides the ultimate in portability, while the 15-inch model offers even more screen real estate for multitasking. There’s a perfect size for everyone, from students on the go to business professionals who prefer a larger screen.
  • Gorgeous Liquid Retina display: MacBook Air features a brilliant 13.6- or 15.3-inch Liquid Retina display with up to 500 nits of brightness, support for 1 billion colours, and up to 2x the resolution of comparable PC laptops. Content looks vivid with sharp detail, and text appears super crisp.
  • Support for up to two external displays: MacBook Air with M3 now supports up to two external displays when the laptop lid is closed — perfect for business users, or anyone who requires multiple displays for multitasking across apps or spreading out documents at the same time.
  • Versatile connectivity: MacBook Air with M3 features Wi-Fi 6E, which delivers download speeds that are up to twice as fast as the previous generation. It also includes MagSafe charging and two Thunderbolt ports for connecting accessories, along with a 3.5mm headphone jack.
  • Camera, mics, and speakers: With a 1080p FaceTime HD camera, users will look their best whether they’re connecting with friends and family, or collaborating with coworkers around the world. Users will also sound their best with a three-mic array and enhanced voice clarity on audio and video calls. MacBook Air features an immersive sound system with support for Spatial Audio along with Dolby Atmos, so users can enjoy three-dimensional soundstages for music and movies.
  • Magic Keyboard and Touch ID: The comfortable and quiet backlit Magic Keyboard comes with a full-height function row with Touch ID, giving users a fast, easy, and secure way to unlock their Mac; sign in to apps and websites; and make purchases with Apple Pay — all with the touch of a finger.




The Magic of macOS

Together with macOS, the MacBook Air experience is unrivalled:
  • macOS Sonoma: Users can now place widgets right on the desktop, interact with them with just a click, and even access the extensive ecosystem of iPhone widgets on MacBook Air. Video conferencing gets more engaging with great features like Presenter Overlay and Reactions. Profiles in Safari keep browsing separate between multiple topics or projects, while web apps provide faster access to favourite websites. And gaming gets even better with Game Mode.
  • Enhanced productivity: All users, including business professionals, can take advantage of the expansive display on MacBook Air with Split View, or spread out across screens with support for up to two external displays. Features like Stage Manager also help users like students focus on the task in front of them.
  • Better with iPhone: With Continuity, MacBook Air works seamlessly across iPhone and other Apple devices. Features like AirDrop allow users to share and receive photos, documents, and more across nearby Apple devices. Universal Clipboard lets users easily copy images, video, or text from an app on one Apple device, and effortlessly paste them into another app on a nearby Mac. Continuity Camera makes it easy for users to scan or take a picture of something nearby with their iPhone and have it appear instantly on their Mac. And Handoff lets them start a task like answering an email on one Apple device and easily finish it on another.
  • Wide array of apps: MacBook Air comes with powerful apps built in, including FaceTime, Freeform, iMovie, GarageBand, and Photos, as well as productivity apps including Pages, Numbers, and Keynote, making it easy for users to create amazing work. And with thousands of apps optimised for Apple silicon, all of users’ go-to apps run incredibly fast in macOS — including Microsoft 365 and many of their favourite iOS apps.

Better for the Environment

The new MacBook Air is the first Apple product to be made with 50 percent recycled content, including 100 percent recycled aluminium in the enclosure, 100 percent recycled rare earth elements in all magnets and, in another first for Apple, 100 percent recycled copper in the main logic board. MacBook Air meets Apple’s high standards for energy efficiency, and is free of mercury, brominated flame retardants, and PVC. The packaging is 99 percent fibre-based, bringing Apple closer to its goal to remove plastic from all packaging by 2025.
Today, Apple is carbon neutral for global corporate operations, and by 2030, plans to be carbon neutral across the entire manufacturing supply chain and the life cycle of every product.


Compiled By : Pushpendra Maurya

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